Latest from our blog
- Building Awareness Online: Are you Measuring Digital Branding Effectively? By Paul on 21 February 12 | Tags: Analysis,Media,Opinion
- The traditional marketing funnel is a process of driving initial user awareness and consideration through to conversion and loyalty.
- Read full article ›
Industry news
- Eurostar incorporates social media into live advertising platformPosted on 22/02/2012
- Eurostar will integrate social media with real-time outdoor advertising to help improve customer loyalty.
- Read full article ›
Who we work with...
When the going got Tough, Toughbooks got Equi=Media
Equi=Media were appointed to optimise the performance of the Panasonic Toughbook Media and PPC campaigns throughout Europe.
We deployed PPC and Behavioural Media across mature market countries (UK, Germany, France and Nordic countries). In the first month we halved the previous lead cost by using our Digital Voyage software to target audience behaviour in their research phase.
The results were so encouraging that Panasonic immediately rolled it out to all European Slavic and Latin countries and the approach has caught the imagination of other Panasonic markets.
View the full case study (pdf)Case Studies
View all case studiesClick the logos to view a pdf of the case study.
Panasonic Toughbook Media and PPC campaigns
Using a Product Feed to optimise PPC
Design and Build of Effective Digital Creative
esure Efficient PPC
Barnardo's Raising Awareness - Long Term
Abel & Cole Taking a Brand Online
National Trust - Raising Awareness - Short Term- Petplan Conversion Site Redesign
Testimonials
View all testimonialsWhat our clients have said about us.
Our digital assets have improved dramatically since Equi=Media took responsibility for them back in 2008. They worked closely with the Petplan team to overhaul the existing website to deliver a customer centric, content rich online environment. Since the launch, the team at Equi=media have consistently defined ways in which the site can be improved to increase conversion, whilst also delivering designs that look great and in line with the brand. It also helps that they design and build across multiple channels including our websites, social media and banners. I highly recommend them and consider them a true extension of my team.…read moreAbu-Haris Shafi, BSM
Equi=Media is one of the best online advertising agencies in Europe. Their knowledge of the market and techniques is excellent. By working with them, we have reduced the cost per advertising response by 80% while increasing total exposure to our product and brand. We increased total web leads 25% YoY…read moreStephen Yeo, Marketing Director, Panasonic
Equi=Media’s collaborative approach to working, together with their honesty and integrity in assessing our overall strategy have fuelled the growth in our business since our relationship began. They have delivered this not only from a media planning and buying perspective but also from a creative and…read moreCathy Grimes, Marketing Manager, Equifax Plc
It is a pleasure working with you and your team.....your team is head and shoulder above most of the agencies I have dealt with over the last 20 years. In the future if I or anyone I know is looking for a digital agency then I will recommend Equi=Media.…read moreMukesh Rughani, Direct Marketing Manager, Central Trust
